THE SECRET GINGER INVESTMENT OF THE WÖHRL FAMILY
The fact that the Wöhrl family likes to invest in start-ups is no longer a secret, at least since Dagmar Wöhrl took part in the VOX program"Die Höhle der Löwen. But few people know that her husband, Hans Rudolf Wöhrl, also likes to give innovative companies and founders a helping hand. One of the companies that has gained Mr. Wöhrl's attention and support is Kloster Kitchen.
When in 2018 the banks did not want to give the founder of Kloster Kitchen, Mario Fürst, loans for further growth, Mr. Wöhrl, who is now a business angel, came into play. It was immediately clear to him that the founder needed to ensure product availability in order to continue to grow and be a reliable partner. Convinced by Kloster Kitchen, founder Fürst and the unique product, Hans Rudolf Wöhrl therefore invested a seven-figure sum in the company.
Start-up Kloster Kitchen successful - even without "Höhle der Löwen" (Lion's Den)
Today, the business angel, who is a partner at eye level for Fürst, likes to point to the company's development to date:
"I am very satisfied. We are well ahead of our business plan and will probably break the 10 million euro sales barrier in 2021," says Wöhrl, for whom the investment has now become a matter of the heart.
The courage to back a company that wanted to gain a foothold in the shark tank "food" paid off for Wöhrl. The business angel, who was previously better known for his entrepreneurial activities in the aviation, fashion and hotel industries, can now also boast a partnership with a successful food company.
USP that convinces - ginger pieces
Hans Rudolf Wöhrl was not a ginger fan from the start. It was the combination and uniqueness of the drink and the founding spirit that convinced him to invest a seven-figure sum. Because the ginger shots from Kloster Kitchen are noticeably a bit different and clearly stand out from their competitors. They contain the power of organic ginger in the form of real pieces. This preserves the valuable active ingredients and trace elements in the best possible way. Tastes like homemade - high-quality organic ingredients, the absence of refined sugar, colorants, preservatives and artificial flavors ensure a natural taste experience.
