HOME TO DRINK: THE NEW SMOOTHIES FROM KLOSTER KITCHEN
This spring, Kloster Kitchen is looking beyond the edge of the bottle in terms of taste: the ginger shot manufacturer is collaborating with Nuremberg smoothie experts kraftschluck and taking on another product category. From April, the new smoothies will be on sale online - without any pieces of ginger, but with an extra dose of local flavor. The drinks scale-up comes in three flavors made from organic ingredients: apple-carrot-rhubarb, apple-strawberry-pear and cucumber-spinach-mint-apple.
The Kloster Kitchen success story began around nine years ago. Since then, the brand from the Nuremberg region has not only established a new drinks category, but has also sold over 56 million portions of premium ginger shots. Now the scale-up is conquering another world of flavors and, in collaboration with the Nuremberg start-up kraftschluck into the smoothie market. "By cooperating with kraftschluck, we were able to make targeted use of our knowledge exchange and thus realize our joint approach of anchoring sustainability in our smoothies. That's why it was That's why it was particularly important for us to work with suppliers from the region during product development, not only to strengthen our home region, but also to provide consumers with a natural taste experience. The result is three perfectly flavored smoothies whose ingredients come from German cultivation and are 100% organic and vegan. They are also completely free from added sugar and other artificial additives," says Mario Fürst, CEO and founder of Kloster Kitchen.
The founders of kraftschluck, Florian Weiß and Philipp Köstle, are also delighted with the successful partnership : "The collaboration with Kloster Kitchen was an enrichment for us. Our products impress with their local ingredients and sustainability. This project demonstrates how cooperation can result in innovative and environmentally friendly products that inspire".
A wide world of flavors - close to home
Don't have time for a balanced breakfast or is your stomach rumbling in the afternoon? Then the Kloster Kitchen smoothies provide a healthy snack. There is something for every taste: be it a bright orange smoothie with apple-carrot-rhubarb, a velvety red one with apple-strawberry-pear or a crunchy green one with cucumber-spinach-mint-apple. The concentrated power of local fruit and vegetables satisfies small appetites and has comparatively fewer calories and sugar than smoothies with exotic fruit varieties.
Domestic superfoods offer even more benefits, as the ingredients have shorter transportation routes from the field to the jar compared to exotic fruits. And this not only protects nature: "Fruits usually lose many of their vitamins and good ingredients during long storage and transportation, " says Michael Decker from the Decker organic farm of the same name. He supplies the fruity haskap berry for the red Kloster Kitchen.
The smoothies will be available from April exclusively in the Kloster Kitchen webshop and on Amazon will be available. The smoothies are available as a three-pack from a price of EUR 9.87 and the six-pack is available from a price of EUR 19.74.
About Kloster Kitchen:
This tuber pops! On a journey to the roots of good taste, company founder Mario Fürst came across the ginger tuber. And a traditional recipe from the monastery kitchen. The brand name Kloster Kitchen is also derived from this. The secret of the company from the Nuremberg metropolitan region: thanks to a processing method developed in-house, the tubers are neither crushed, pressed nor ground. The fine pieces of ginger ensure a unique taste experience. The products are 100 percent organic and vegan. They contain zero percent refined sugar, zero percent colorants and preservatives and zero percent artificial flavors. Kloster Kitchen impresses - in the truest sense of the word - with excellent taste: the company first won the "German Brand Award 2020" and was subsequently honored at the "German Innovation Award 2021". In Germany, Austria and Switzerland, Kloster Kitchen products can be found in retail chains including REWE, EDEKA, Famila and Hit, wholesalers (Metro), organic markets, drugstores, Amazon and the hotel industry. Or conveniently with just a few clicks in the online shop.
Home to drink: the new smoothies from Kloster Kitchen
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